privacy
Data protection
1) Information about the collection of personal data and contact details of the person responsible
1.1We're glad, for visiting our website and thank you for your interest. In the following we will inform you about the handling of your personal data when using our website. Personal data are all data, with which you can be personally identified.
1.1We're glad, for visiting our website and thank you for your interest. In the following we will inform you about the handling of your personal data when using our website. Personal data are all data, with which you can be personally identified.
2) Data collection when you visit our website
When using our website for information purposes only, i.e. if you do not register or otherwise provide us with information, we only collect such data, which your browser transmits to our server (so-called. „Server-Logfiles“). When you visit our website, we collect the following data, which are technically necessary for us, to show you the website:
Our website visited Date and time at the time of access Amount of data sent in bytes Source / reference, from which you came to the site browser used operating system used IP address used (possibly.: in anonymized form)
The processing takes place in accordance with Art. 6 Abs. 1 lit. f GDPR based on our legitimate interest in improving the stability and functionality of our website. The data will not be passed on or used in any other way. We reserve the right, however, check the server log files retrospectively, concrete indications should indicate illegal use.
3) Cookies
To make visiting our website attractive and to enable the use of certain functions, we use so-called cookies on various pages. These are small text files, which are stored on your device. Some of the cookies we use are saved after the browser session ends, after closing your browser, deleted again (so-called. Session cookies). Other cookies remain on your device and enable us or our partner companies (Third party cookies), Recognize your browser the next time you visit (persistent Cookies). Are cookies set?, collect and process certain user information such as browser to an individual extent- and location data as well as IP address values. Persistent cookies are automatically deleted after a specified period, which can differ depending on the cookie.
The cookies are partly used for this, to simplify the ordering process by saving settings (z.B. Saving the contents of a virtual shopping cart for a later visit to the website). If individual cookies implemented by us also process personal data, the processing takes place in accordance with Art. 6 Abs. 1 lit. b GDPR either for the execution of the contract or in accordance with Art. 6 Abs. 1 lit. f GDPR to safeguard our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the page visit.
We may work with advertising partners, that help us, to make our website more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (Third party cookies). When we work with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the scope of the information collected within the following paragraphs.
Please note, so that you can set your browser accordingly, that you are informed about the setting of cookies and can decide individually whether to accept them or exclude the acceptance of cookies for certain cases or in general. Each browser is different in type, how he manages the cookie settings. This is described in the help menu of every browser, which explains to you, how you can change your cookie settings. You can find these for the respective browser under the following links:
Internet Explorer
Firefox
Chrome
Safari
Opera
Please note, that if cookies are not accepted, the functionality of our website may be restricted.
4) contact
When contacting us (z.B. via contact form or email) personal data is collected. Which data is collected in the case of a contact form, can be seen from the respective contact form. These data are used exclusively for the purpose of answering your request. saved and used for establishing contact and the associated technical administration. The legal basis for processing the data is our legitimate interest in responding to your request in accordance with Art. 6 Abs. 1 lit. f DSGVO. If your contact is aimed at concluding a contract, additional legal basis for processing is Art. 6 Abs. 1 lit. b DSGVO. Your data will be deleted after your request has been processed, this is the case, if it can be inferred from the circumstances, that the matter concerned has been finally clarified and provided that there are no statutory retention requirements.
5) Data processing when opening a customer account and for contract processing
According to Art. 6 Abs. 1 lit. b GDPR, personal data will continue to be collected and processed, if you inform us of this in order to execute a contract or when opening a customer account. Which data are collected, can be seen from the respective input forms. You can delete your customer account at any time and send a message to the above. Address of the person responsible. We save and use the data you have provided to process the contract. After the contract has been fully processed or your customer account has been deleted, your data will be processed with consideration for tax- and retention periods under commercial law and deleted after these periods have expired, unless you have expressly consented to further use of your data or if we have reserved the right to further use of your data as permitted by law, which we will inform you about below.
6) Data processing for order processing
6.1We work with the to process your order / the following service providers together, which support us in whole or in part in the execution of concluded contracts. Certain personal data is transmitted to these service providers in accordance with the following information.
The personal data collected by us will be passed on to the transport company commissioned with the delivery as part of the contract processing, as far as this is necessary for the delivery of the goods. We pass on your payment data to the commissioned credit institution as part of payment processing, if this is necessary for payment processing. If payment service providers are used, We will inform you about this explicitly below. The legal basis for the transfer of the data is Art. 6 Abs. 1 lit. b DSGVO.
7.1 AddThis-Bookmarking als Standard-Plugin
So-called social plugins are used on our website („Plugins“) of the bookmarking service AddThis, from AddThis LLC, Inc. 8000 Westpark Drive, Suite 625, McLean, VA 2210, USA („AddThis“) operates as part of Oracle Corporation. The plugins are usually marked with an AddThis logo, for example in the form of a white plus sign on an orange background. You can find an overview of the AddThis plugins and their appearance here: link
When you visit a page on our website, which contains such a plugin, your browser establishes a direct connection to the AddThis servers. AddThis transmits the content of the plugin directly to your browser and integrates it into the page. As a result of the integration, AddThis saves a cookie on your device and uses it to collect your IP address and the information, that your browser has called up the corresponding page of our website. This information (including your IP address) is sent directly from your browser to an AddThis server in the USA and stored there. When you interact with the plugins, the corresponding information is also transmitted directly to a server of the provider and stored there. The data processing operations described are carried out in accordance with Art. 6 Abs. 1 Letter f GDPR based on AddThis's legitimate interests in displaying personalized advertising, to inform other users of the social network about your activities on our website and to tailor the service to your needs.
If you would like to object to the data collection by AddThis for the future, you can set a so-called opt-out cookie, which you can download from the following link: link You can also completely prevent the AddThis plugins from loading with add-ons for your browser, with. B. with the script blocker "NoScript" (http://noscript.net).
The Oracle Corporation as the umbrella organization of AddThis, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by AddThis as well as your rights and setting options for the protection of your privacy can be found in the data protection information of AddThis: link
7.2 Facebook als Standard-Plugin
So-called social plugins are used on our website („Plugins“) of the social network Facebook, that from Facebook Inc., 1 Hacker Way, Menlo Park, THAT 94025, USA („Facebook“) is operated. The plugins are marked with a Facebook logo or the addition "Social plug-in from Facebook" or. "Facebook Social Plugin" marked. You can find an overview of the Facebook plugins and their appearance here: link
When you visit a page on our website, which contains such a plugin, your browser establishes a direct connection to the Facebook servers. The content of the plugin is transmitted directly from Facebook to your browser and integrated into the page. This integration gives Facebook the information, that your browser has called up the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged into Facebook. This information (including your IP address) is transmitted from your browser directly to a Facebook server in the USA and stored there.
Are you logged into Facebook?, Facebook can assign your visit to our website to your Facebook profile directly. When you interact with the plugins, For example, click the "Like" button or leave a comment, this information is also transmitted directly to a Facebook server and stored there. The information will also be on your Facebook- Profile published and shown to your Facebook friends.
The data processing operations described are carried out in accordance with Art. 6 Abs. 1 lit. f GDPR based on Facebook's legitimate interests in displaying personalized advertising, to inform other users of the social network about your activities on our website and to tailor the service to your needs. If you don't want to, that Facebook directly assigns the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can object to the loading of the Facebook plugins and thus the data processing operations described above with add-ons for your browser for the future, z.B. with the script blocker "NoScript" (http://noscript.net).
Facebook Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your related rights and setting options to protect your privacy can be found in Facebook's data protection information: link
7.3Facebook plugins with a 2-click solution
So-called social plugins are used on our website („Plugins“) of the social network Facebook, that from Facebook Inc., 1 Hacker Way, Menlo Park, THAT 94025, USA („Facebook“) is operated.
To increase the protection of your data when you visit our website, the plugins are initially deactivated by means of a so-called "2 click"- Solution integrated into the page. You can recognize deactivated plugins by this, that these are highlighted in gray. This integration is guaranteed, that when you visit a page on our website, which contains such plugins, no connection to the Facebook servers has yet been established. Only when you activate the plugins and thus in accordance with Art. 6 Abs. 1 lit. a GDPR give your consent to the data transfer, your browser establishes a direct connection to the Facebook servers. The content of the respective plugin is transmitted directly to your browser and integrated into the page. The plugin then transmits data (including your IP address) an Facebook. We have no influence on the amount of data, which Facebook collects with the help of the plugins. As far as we know, Facebook receives information about it in any case, which of our websites you have currently and previously accessed. By integrating the plugins, Facebook also receives the information, that your browser has called up the corresponding page of our website, if you do not have a profile on Facebook or are not currently logged in. The information collected (including your IP address) are sent directly from your browser to a Facebook server in the USA and stored there. When you interact with the plugins, the corresponding information is also transmitted directly to a Facebook server and stored there. The information is also published on Facebook and shown to your contacts there.
You can revoke your consent at any time by deactivating the activated plugin by clicking again. However, the revocation does not affect the data, which have already been transmitted to Facebook.
Facebook Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your related rights and setting options to protect your privacy can be found in Facebook's data protection information: link
7.4Google+ as a standard plugin
So-called social plugins are used on our website („Plugins“) of the social network Google+, that from Google LLC., 1600 Amphitheatre Parkway, Mountain View, THAT 94043, USA („Google“) is operated. The plugins are z. B. recognizable by buttons with the “+1” symbol on a white or colored background. You can find an overview of the Google plugins and their appearance here: link When you visit a page on our website, which contains such a plugin, your browser establishes a direct connection to the Google servers. The content of the plug-in is transmitted directly to your browser by Google and integrated into the page. Google receives the information through the integration, that your browser has called up the corresponding page of our website, even if you do not have a Google+ profile or are not currently logged in to Google+. This information (including your IP address) is transmitted directly from your browser to a Google server in the USA and stored there.
Are you logged in to Google+?, Google can immediately assign your visit to our website to your Google+ profile. When you interact with the plugins, for example press the "+1" button, the corresponding information is also transmitted directly to a Google server and stored there. The information is also published on Google+ and shown to your contacts there.
The data processing operations described are carried out in accordance with Art. 6 Abs. 1 letter f GDPR based on Google's legitimate interests in displaying personalized advertising,to inform other users of the social network about your activities on our website and to tailor the service to your needs . If you don't want to, that Google assigns the data collected via our website directly to your profile on Google+, you must log out of Google+ before visiting our website.
You can object to the loading of the Google+ plugins and thus the data processing operations described above with add-ons for your browser for the future, with. B. with the script blocker "NoScript" (http://noscript.net). Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by Google as well as your related rights and setting options to protect your privacy can be found in Google's data protection information: link
7.5Google+ plugins with a 2-click solution
So-called social plugins are used on our website („Plugins“) of the social network Google+, that from Google LLC., 1600 Amphitheatre Parkway, Mountain View, THAT 94043, USA („Google“) is operated.
To increase the protection of your data when you visit our website, the plugins are initially deactivated by means of a so-called "2 click"- Solution integrated into the page. You can recognize deactivated plugins by this, that these are highlighted in gray. This integration is guaranteed, that when you visit a page on our website, which contains such plugins, no connection to the Google+ servers has yet been established. Only when you activate the plugins and thus in accordance with Art. 6 Abs. 1 lit. a GDPR give your consent to the data transfer, your browser establishes a direct connection to the Google+ servers. The content of the respective plugin is transmitted directly to your browser and integrated into the page. The plugin then transmits data (including your IP address) an Google+. We have no influence on the amount of data, which Google+ collects with the help of the plugins. As far as we know, Google+ receives information about it in any case, which of our websites you have currently and previously accessed. By integrating the plugins, Google+ then also receives the information, that your browser has called up the corresponding page of our website, if you do not have a profile on Google+ or are not currently logged in. The information collected (including your IP address) are transmitted directly from your browser to a Google+ server in the USA and stored there. When you interact with the plugins, the corresponding information is also transmitted directly to a Google+ server and stored there. The information is also published on Google+ and shown to your contacts there.
You can revoke your consent at any time by deactivating the activated plugin by clicking again. However, the revocation does not affect the data, that have already been transferred to Google+.
Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by Google as well as your related rights and setting options to protect your privacy can be found in Google's data protection information: link
7.6 Instagram als Standard-Plugin
So-called social plugins are used on our website („Plugins“) of the online service Instagram, that from Instagram LLC., 1601 Willow Rd, Menlo Park, THAT 94025, USA („Instagram“) is operated. The plugins are marked with an Instagram logo, for example in the form of an “Instagram camera”. You can find an overview of the Instagram plugins and their appearance here: link
When you visit a page on our website, which contains such a plugin, your browser establishes a direct connection to the Instagram servers. The content of the plugin is transmitted directly from Instagram to your browser and integrated into the page. This integration gives Instagram the information, that your browser has called up the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted directly from your browser to an Instagram server in the USA and stored there.
Are you logged into Instagram?, Instagram can assign the visit to our website to your Instagram account directly. When you interact with the plugins, for example press the "Instagram camera" button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and shown to your contacts there. The data processing operations described are carried out in accordance with Art. 6 Abs. 1 lit. f GDPR based on Instagram's legitimate interests in displaying personalized advertising, to inform other users of the social network about your activities on our website and to tailor the service to your needs.
If you don't want to, that Instagram assigns the data collected via our website directly to your Instagram account, you must log out of Instagram before visiting our website. You can object to the loading of the Instagram plugins and thus the data processing operations described above with add-ons for your browser for the future, z.B. with the script blocker "NoScript" (http://noscript.net). Instagram LLC. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by Instagram as well as your related rights and setting options to protect your privacy can be found in Instagram's data protection information: link
7.7LinkedIn as a standard plugin
So-called social plugins are used on our website („Plugins“) of the online service LinkedIn is used, that from LinkedIn Corporation, 2029 Stierlin Court, Mountain View, THAT 94043, USA (“LinkedIn”) is operated. You can recognize the LinkedIn plugins by the LinkedIn logo or the "Recommend button" ("Recommend") on our website.
When you visit a page on our website, which contains such a plugin, your browser establishes a direct connection to the LinkedIn servers. The content of the plugin is transmitted directly from LinkedIn to your browser and integrated into the page. This integration gives LinkedIn the information, that your browser has called up the corresponding page of our website, even if you do not have a LinkedIn profile or are not currently logged in to LinkedIn. This information (including your IP address) is transmitted from your browser directly to a LinkedIn server in the USA and stored there.
Are you logged in to LinkedIn?, LinkedIn can assign the visit to our website to your LinkedIn account directly. When you interact with the plugins, this information is also transmitted directly to a LinkedIn server and stored there. The information is also published on your LinkedIn account and shown to your contacts there.
The data processing operations described are carried out in accordance with Art. 6 Abs. 1 Letter f GDPR based on LinkedIn's legitimate interests in displaying personalized advertising, to inform other users of the social network about your activities on our website and to tailor the service to your needs. If you don't want to, that LinkedIn assigns the data collected via our website directly to your LinkedIn account, you must log out of LinkedIn before visiting our website. You can object to the loading of the LinkedIn plugins and thus the data processing operations described above with add-ons for your browser for the future, z.B. with the script blocker "NoScript" (http://noscript.net). LinkedIn Corporation, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by LinkedIn as well as your related rights and setting options to protect your privacy can be found in the data protection information of LinkedIn: link
7.8 Pinterest als Standard-Plugin
So-called social plugins are used on the seller's website („Plugins“) of the social network Pinterest, that from Pinterest Inc., 808 Brannan Street, San Francisco, THAT, 94103, USA („Pinterest“) is operated. The plugins come with a Pinterest logo (z.B. „Pin it“-Button) marked. You can find an overview of the Pinterest plugins and their appearance here: link
If you call up a page of the seller that contains such a plugin, your browser establishes a direct connection to the Pinterest servers. The plugin transmits so-called. Log data to the Pinterest server in the USA. This log data may contain the IP address, the address of the websites visited, that have Pinterest functions, Type and settings of the browser, Date and time of the request, How you use Pinterest and cookies. When you interact with the plugins, for example press the "Pin it" button, the corresponding information is also transmitted directly to a Pintererst server and stored there. The information is also published on Pinterest and displayed there on your Pinterest account.
The data processing operations described are carried out in accordance with Art. 6 Abs. 1 letter f GDPR based on Pinterest's legitimate interests in displaying personalized advertising, to inform other users of the social network about your activities on our website and to tailor the service to your needs.
If you don’t want it, that Pinterest collects your data via our website and possibly merges it with your user data on Pinterest, you should log out of Pinterest before visiting our website.
You can object to the loading of the Pinterest plugins and thus the data processing operations described above, also with add-ons for your browser for the future, z.B. with the script blocker "NoScript" (http://noscript.net). The purpose and scope of the data collection and the further processing and use of the data by Pinterest as well as your related rights and setting options to protect your privacy can be found in the privacy policy of Pinterest: link
7.9 Twitter als Standard-Plugin
So-called social plugins are used on our website („Plugins“) of the microblogging service Twitter, from Twitter Inc., 1355 Market St, Suite 900, San Francisco, THAT 94103, USA („Twitter“) is operated. The plugins have a Twitter logo, for example in the form of a blue “Twitter- Vogels ”. You can find an overview of the Twitter plugins and their appearance here: link
When you visit a page on our website, which contains such a plugin, your browser establishes a direct connection to the Twitter servers. The content of the plugin is transmitted directly from Twitter to your browser and integrated into the page. Twitter receives the information through the integration, that your browser has called up the corresponding page of our website, even if you do not have a profile on Twitter or are not currently logged in to Twitter. This information (including your IP address) is transmitted from your browser directly to a Twitter server in the USA and stored there.
Are you logged in to Twitter?, Twitter can assign your visit to our website to your Twitter account directly. When you interact with the plugins, For example, press the “Tweet” button, the corresponding information is also transmitted directly to a Twitter server and stored there. The information is also published on your Twitter account and shown to your contacts there.
The data processing operations described are carried out in accordance with Art. 6 Abs. 1 Letter f GDPR based on the legitimate interests of Twitter in the display of personalized advertising, to inform other users of the social network about your activities on our website and to tailor the service to your needs.
If you are a member of the Twitter social network and want to limit the collection of data via our website and the merging of your user data with the data stored about you on the Twitter social network, you should log out of Twitter before visiting our website.
You can object to the loading of the Twitter plugins and thus the data processing operations described above, also with add-ons for your browser for the future, z.B. with the script blocker "NoScript" (http://noscript.net). Twitter Inc. based in the USA is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
The purpose and scope of the data collection and the further processing and use of the data by Twitter as well as your related rights and setting options to protect your privacy can be found in Twitter's data protection information: link
7.10 Xing-Plugins
The “XING Share Button” is used on this website. When you visit this website, your browser will establish a short-term connection to the XING AG servers („XING“) built up, with which the “XING Share Button” functions (especially the calculation / display of the counter value) be provided. XING does not save any of your personal data when you access this website. In particular, XING does not save any IP addresses. There is also no evaluation of your usage behavior via the use of cookies in connection with the “XING Share Button”. The current data protection information on the “XING Share Button” and additional information can be found on this website: link
8) Online-Marketing
8.1 Google AdSense
This website uses Google AdSense, a web advertising service provided by Google LLC., 1600 Amphitheatre Parkway, Mountain View, THAT 94043, USA („Google“). Google AdSense uses so-called. „DoubleClick DART Cookies“ („Cookies“). These are text files, which are stored on your computer and which enable an analysis of the use of the website by you. In addition, Google AdSense also uses so-called data to collect information. „Web-Beacons“ (small invisible graphics), by using them, simple actions such as visitor traffic on the website are recorded, can be collected and evaluated. The information generated by the cookie and / or web beacon (including your IP address) Your use of this website is usually transmitted to a Google server in the USA and stored there.
Google uses the information obtained in this way, to evaluate your usage behavior with regard to the AdSense ads. The IP address transmitted by your browser as part of Google AdSense will not be merged with other Google data. The information collected by Google may be transferred to third parties, if required by law and / or if third parties process this data on behalf of Google.
The described processing of data takes place in accordance with Art. 6 Abs. 1 lit. f GDPR for the purpose of targeted advertising addressing the user by advertising third parties, whose ads are displayed on this website based on the evaluated user behavior. At the same time, the processing serves our financial interest in exploiting the economic potential of our website by displaying personalized third-party advertising content for a fee.
Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
You can find more information about Google's data protection provisions at the following Internet address: link
You can permanently deactivate cookies for ad preferences, by preventing this by setting your browser software accordingly or by downloading and installing the browser plug-in available under the following link: link
Please note, that certain functions of this website may not be able to be used or only to a limited extent, if you have deactivated the use of cookies.
8.2Use of Google AdWords conversion tracking
This website uses the online advertising program “Google AdWords” and, as part of Google AdWords, conversion tracking from Google LLC., 1600 Amphitheatre Parkway, Mountain View, THAT 94043, USA („Google“). We use the offer from Google Adwords, around with the help of advertising material (so-called Google Adwords) to draw attention to our attractive offers on external websites. We can determine in relation to the data of the advertising campaigns, how successful the individual advertising measures are. We are thus following the interest, Show you advertisements, that is of interest to you, to make our website more interesting for you and to achieve a fair calculation of advertising costs.
The conversion tracking cookie is set, when a user clicks on an AdWords ad placed by Google. Cookies are small text files, which are stored on your computer system. These cookies usually lose 30 Days are valid and are not used for personal identification. If the user visits certain pages on this website and the cookie has not yet expired, can both Google and we recognize, that the user clicked on the ad and was redirected to this page. Every Google AdWords customer receives a different cookie. Cookies cannot therefore be tracked via the websites of AdWords customers. The information obtained using the conversion cookie is used for this purpose, Create conversion statistics for AdWords customers, who have opted for conversion tracking. Customers find out the total number of users, who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information, with which users can be personally identified. If you don't want to participate in tracking, you can block this usage, by deactivating the Google conversion tracking cookie via your internet browser under user settings. You will then not be included in the conversion tracking statistics. We use Google Adwords based on our legitimate interest in targeted advertising in accordance with. Art. 6 Abs. 1 lit. f GDPR.
Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
You can find more information about Google's data protection provisions at the following Internet address: link
You can permanently deactivate cookies for ad preferences, by preventing this by setting your browser software accordingly or by downloading and installing the browser plug-in available under the following link: link
Please note, that certain functions of this website may not be able to be used or only to a limited extent, if you have deactivated the use of cookies. 9) Webanalysedienste
9.1 etracker (etracker GmbH)
This website uses technologies from etracker GmbH, First Brunnenstrasse 1, 20459 Hamburg (www.etracker.com) based on our legitimate interest in statistical analysis of user behavior for optimization- and marketing purposes according to Art. 6 Abs. 1 lit. f GDPR data collected and stored. From this data, pseudonymised usage profiles can be created and evaluated for the same purpose. Cookies can be used. Cookies are small text files, which are stored locally in the cache of the website visitor's internet browser. Among other things, the cookies enable the Internet browser to be recognized. The data collected with the etracker technologies will not be used without the consent of the person concerned, to personally identify the visitor to this website and not merged with personal data about the bearer of the pseudonym. The data collection and storage can be contradicted at any time with effect for the future. To object to the collection and storage of your visitor data for the future, you can obtain an opt-out cookie from etracker under the following link, this causes, that no visitor data from your browser will be collected and saved by etracker in the future: link
The opt-out cookie is named “cntcookie” and is set by “etracker”. You can find more information about etracker's data protection provisions at the following Internet address: link
9.2 Google (Universal) Analytics
- Google Analytics This website uses Google Analytics, a web analysis service from Google LLC, 1600 Amphitheatre Parkway, Mountain View, THAT 94043, USA („Google“). Google Analytics uses so-called. „Cookies“, Text files, which are stored on your computer and which enable an analysis of the use of the website by you. The information generated by the cookie about your use of this website (including the abbreviated IP address) are usually transferred to a Google server in the USA and stored there. This website uses Google Analytics exclusively with the extension "_anonymizeIp()“, which ensures anonymization of the IP address by abbreviation and excludes direct personal reference. As a result of the extension, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases. In these exceptional cases, this processing takes place in accordance with Art. 6 Abs. 1 lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization- and marketing purposes. Google will use this information on our behalf, to evaluate your use of the website, to compile reports on website activity and to provide us with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by setting your browser software accordingly; however, we point this out to you, that in this case you may not be able to use all functions of this website to their full extent. You can also record the data generated by the cookie and related to your use of the website (Incl. Your IP address) to Google and the processing of this data by Google, by downloading and installing the browser plug-in available under the following link: link As an alternative to the browser plug-in or within browsers on mobile devices, please click on the following link, to set an opt-out cookie, which will prevent Google Analytics from collecting data on this website in the future (this opt-out cookie only works in this browser and only for this domain, delete your cookies in this browser, you have to click this link again): Deactivate Google Analytics Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU. You can find more information on how Google Analytics handles user data in the Google Privacy Policy: link - Google Universal Analytics This website uses Google Analytics, a web analysis service from Google LLC, 1600 Amphitheatre Parkway, Mountain View, THAT 94043, USA („Google“). Google Analytics uses so-called. „Cookies“, Text files, which are stored on your computer and which enable an analysis of the use of the website by you. The information generated by the cookie about your use of this website (including the abbreviated IP address) are usually transferred to a Google server in the USA and stored there. This website uses Google Analytics exclusively with the extension "_anonymizeIp()“, which ensures anonymization of the IP address by abbreviation and excludes direct personal reference. As a result of the extension, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transmitted to a Google server in the USA and shortened there in exceptional cases. In these exceptional cases, this processing takes place in accordance with Art. 6 Abs. 1 lit. f GDPR based on our legitimate interest in the statistical analysis of user behavior for optimization- and marketing purposes. Google will use this information on our behalf, to evaluate your use of the website, to compile reports on website activity and to provide us with other services relating to website activity and internet usage. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by setting your browser software accordingly; however, we point this out to you, that in this case you may not be able to use all functions of this website to their full extent. You can also record the data generated by the cookie and related to your use of the website (Incl. Your IP address) to Google and the processing of this data by Google, by downloading and installing the browser plug-in available under the following link:link As an alternative to the browser plug-in or within browsers on mobile devices, please click on the following link, to set an opt-out cookie, which will prevent Google Analytics from collecting data on this website in the future (this opt-out cookie only works in this browser and only for this domain, delete your cookies in this browser, you have to click this link again): Deactivate Google Analytics Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU. This website also uses Google Analytics for cross-device analysis of visitor flows, which is carried out via a user ID. You can in your customer account under "My data", "Personal data" deactivate the cross-device analysis of your usage. You can find more information on how Google Analytics handles user data in the Google Privacy Policy: link
9.3Matomo (formerly Piwik)
This website uses the web analysis service software Matomo (www.matomo.org), a service of the provider InnoCraft Ltd., 150 Willis St, 6011 Wellington, New Zealand, („Mataomo") based on our legitimate interest in statistical analysis of user behavior for optimization- and marketing purposes according to Art. 6 Abs. 1 lit. f GDPR data collected and stored. From this data, pseudonymised usage profiles can be created and evaluated for the same purpose. Cookies can be used. Cookies are small text files, which are stored locally in the cache of the website visitor's internet browser. Among other things, the cookies enable the Internet browser to be recognized. The data collected with Matomo technology (including your pseudonymized IP address) are processed on our servers.
The information generated by the cookie in the pseudonymous user profile is not used for this, to personally identify the visitor to this website and not merged with personal data about the bearer of the pseudonym.
If you do not agree to the storage and evaluation of this data from your visit, then you can object to the storage and use at any time with a click of the mouse. In this case, a so-called. Opt-out cookie placed, which entails, that Matomo does not collect any session data. Please note, that results in the complete deletion of your cookies, that the opt-out cookie is also deleted and, if necessary,. must be reactivated by you. 10) Tools and miscellaneous
Google Maps
We use Google Maps on our website (API) by Google LLC., 1600 Amphitheatre Parkway, Mountain View, THAT 94043, USA (“Google”). Google Maps is a web service for displaying interactive (Land-)cards, to visually represent geographic information. When you use this service, you will be shown our location and any journey will be made easier.
Already when calling up those subpages, in which the map from Google Maps is integrated, will provide information about your use of our website (such as. Your IP address) transmitted to Google servers in the USA and stored there. This is done independently, whether Google provides a user account, that you are logged in to, or whether there is no user account. If you are logged into Google, your data will be assigned directly to your account. If you do not want it to be assigned to your profile on Google, you have to log out before activating the button. Google saves your data (even for users who are not logged in) as usage profiles and evaluates them. Such an evaluation takes place in particular in accordance with Art. 6 Abs. 1 letter f GDPR based on Google's legitimate interests in displaying personalized advertising, Market research and / or needs-based design of its website. You have the right to object to the creation of these user profiles, you have to contact Google to do this.
Google LLC, based in the USA, is certified for the US-European data protection agreement "Privacy Shield", which ensures compliance with the data protection level applicable in the EU.
If you do not agree to the future transmission of your data to Google when using Google Maps, there is also the possibility, completely deactivate the Google Maps web service, by turning off the JavaScript application in your browser. Google Maps and thus also the map display on this website can then not be used.
You can view Google's terms of use at, the additional terms of use for You can find Google Maps at You can find detailed information on data protection in connection with the use of Google Maps on the Google website („Google Privacy Policy“)
11) Rights of the data subject
11.1The applicable data protection law grants you comprehensive rights of data subjects vis-à-vis the person responsible with regard to the processing of your personal data (Information- and intervention rights), which we will inform you about below:
Right to information according to Art. 15 DSGVO: In particular, you have the right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients, to whom your data has been or will be disclosed, the planned storage period or. the criteria for determining the storage period, the existence of a right to rectification, deletion, Restriction of processing, Objection to the processing, Complaint to a supervisory authority, the origin of your data, if these were not collected from you by us, the existence of automated decision-making including profiling and, if necessary,. Meaningful information about the logic involved and the consequences and the intended effects of such processing, and your right to be informed, which guarantees according to Art. 46 GDPR exist when your data is forwarded to third countries; Right to correction according to Art. 16 DSGVO: You have the right to immediate correction of incorrect data concerning you and / or completion of your incomplete data stored by us; Right to deletion according to Art. 17 DSGVO: you have the right, the deletion of your personal data if the requirements of Art. 17 Abs. 1 To request GDPR. However, this right does not exist in particular, if the processing is to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest or for assertion, Exercise or defense of legal claims is necessary; Right to restriction of processing in accordance with Art. 18 DSGVO: you have the right, to request the restriction of the processing of your personal data, as long as the accuracy of your data, which you disputed, is checked, if you reject the deletion of your data due to inadmissible data processing and instead request that the processing of your data be restricted, if you have your data to assert, Need to exercise or defend legal claims, after we no longer need this data after the purpose has been achieved or if you have lodged an objection for reasons of your particular situation, until it has been determined, whether our legitimate reasons prevail; Right to information according to Art. 19 DSGVO: Have the right to rectification, Deletion or restriction of processing asserted against the person responsible, is this obliged, all recipients, to whom the personal data concerning you have been disclosed, to notify this correction or deletion of the data or restriction of processing, unless, this turns out to be impossible or involves a disproportionate effort. You have the right, to be informed about these recipients. Right to data portability in accordance with Art. 20 DSGVO: you have the right, Your personal data, that you have provided to us, in a structured, to receive a common and machine-readable format or to request the transmission to another person responsible, as far as this is technically feasible; Right to withdraw consent given in accordance with Art. 7 Abs. 3 DSGVO: you have the right, to revoke a once given consent to the processing of data at any time with effect for the future. If you withdraw your consent, we will delete the data concerned immediately, if further processing cannot be based on a legal basis for processing without consent. Revoking your consent does not affect the legality of the processing carried out on the basis of your consent up to the point of revocation; Right to complain in accordance with Art. 77 DSGVO: If you think so, that the processing of your personal data violates the GDPR, You have - without prejudice to any other administrative or judicial remedy - the right to complain to a supervisory authority, in particular in the member state of your residence, Your place of work or the location of the alleged violation.
11.2RIGHT TO OBJECT
IF WE PROCESS YOUR PERSONAL DATA ON THE BASIS OF OUR PRIVILEGE LEGITIMATE INTEREST, IN THE FRAMEWORK OF A BALANCING OF INTERESTS, YOU HAVE THE RIGHT AT ALL TIMES, FOR REASONS, THAT RESULT FROM YOUR SPECIAL SITUATION, TO OBJECT TO THIS PROCESSING WITH EFFECT FOR THE FUTURE. MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL END THE PROCESSING OF THE AFFECTED DATA. A FURTHER PROCESSING IS RESERVED, IF WE CAN PROVE COMPELLING REASONS FOR PROCESSING, THAT YOUR INTERESTS, Fundamental rights and freedoms predominate, OR IF THE APPLICATION PROCESSING, TO EXERCISE OR DEFEND LEGAL CLAIMS.
YOUR PERSONAL DATA WILL BE PROCESSED BY US, TO USE DIRECT ADVERTISEMENT, YOU HAVE THE RIGHT, TO OBJECT AT ANY TIME TO THE PROCESSING OF PERSONAL DATA CONCERNING YOU FOR THE PURPOSE OF SUCH ADVERTISING. YOU MAY OBJECTIVE AS DESCRIBED ABOVE.
MAKE USE OF YOUR RIGHT TO OBJECT, WE WILL END THE PROCESSING OF THE DATA AFFECTED FOR DIRECT ADVERTISING PURPOSES.
12) Duration of storage of personal data
The duration of the storage of personal data is based on the respective statutory retention period (z.B. trade- and retention periods under tax law). After the deadline, the relevant data is routinely deleted, provided that they are no longer required for contract fulfillment or contract initiation and / or we have no legitimate interest in further storage.